Sound familiar?
Trouble turning conversations into qualified leads
You know LinkedIn has potential for your business, it just needs a smarter approach.
“Posting but no engagement”
“Ads don’t deliver”
“Outreach falls flat”
Turn “let’s connect” into “let’s talk”
Make LinkedIn work as a lead gen tool
As a LinkedIn marketing partner for small businesses, we focus on starting the right conversations with the right people.
We don’t rely on ads alone. And we don’t believe founders should be glued to LinkedIn all day either.
Instead, we combine:
- Organic content that builds trust
- Smart, automated outreach from senior team members
- Paid LinkedIn ads (IF they’ll add value)
Request a free review
to see what LinkedIn could do for you
Built for small sales teams
We support small teams with LinkedIn across:
- Founder-led personal brands
- Small sales teams and consultants
- B2B service providers
- Niche and specialist industries
Whether you want more inbound interest, warmer outbound conversations, or help making LinkedIn ads actually pay off – we’ll build a system that fits.
No awkward cold pitches
How we turn LinkedIn into a lead gen machine
There’s no single “hack” to LinkedIn lead generation, but there is a smart way to approach it.
Our 6-step approach combines content, outreach and paid support (when it makes sense) to create steady, predictable momentum.
First, we must understand your offer, your customers and your sales process.
We’ll craft content and opinions that sound human, not scripted.
We’ll schedule thoughtful posts for your founder or brand that builds credibility.
Schedule smart outreach from your team, that won’t burn your reputation.
Layer LinkedIn ads to boost visibility, retarget prospects and stimulate leads.
We’ll provide clear reporting on activity and conversations started.
Less social, more selling
Why LinkedIn delivers well for B2B lead generation
LinkedIn is the ideal social platform for service-based and B2B small businesses.
✔ Use Sales Navigator to target by job title, company size and industry
✔ Reach out to decision-makers (whether you’re connected or not)
✔ Build authority before you ever pitch
✔ Warm up prospects through quality content
✔ Support sales teams with consistent awareness-building activity
When done right, LinkedIn becomes less about posting and more about predictable lead flow.
LinkedIn expertise
FAQs
Will this feel spammy?
No. Everything is designed to feel personal, relevant and respectful. We’ll dial down the sales spiel and ramp up the value-add content you share.
Do founders need to be involved?
Usually that’s best, as engagement tends to be higher with senior players who aren’t seen as having a sales-only agenda. But we can make it work with other team players if they have other priorities.
Do LinkedIn Ads work for SME?
Ads can deliver, in the right situations, for the right types of business. We’ll be honest about if ads are a good fit or if they risk becoming a budget black hole.
How quickly will we see results?
LinkedIn is about momentum. Conversations can start quickly, but trust takes time to build. So think in months, not weeks.
Is this right for every business?
No, it’s not a great fit for all. LinkedIn works well for particular types of SME – typically those with long sales cycles, SaaS business and companies with an audience active on the portal. But it’s not usually ideal for ecommerce or local service businesses.
We’ll tell you if LinkedIn isn’t the best channel for you or if you’d be better prioritising other channels (such as SEO, PPC, email or other social platforms).
Ready to make LinkedIn pull its weight?
If you’re ready to use LinkedIn to kick start conversations with prospects of your small business, let’s talk.
Request a free LinkedIn lead gen review.